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Posts Tagged ‘Mobile Apps’
How to Get the Most from Mobile Marketing in Pharma
Posted by Erika Reynolds at 2:04 pm, January 25, 2012
Click on the image to visit Med Ad News and read the full article.
Our interactive director, Joe Doyle, weighs in on the criteria needed for successful pharmaceutical DTC smartphone apps. The full article in Med Ad News from PharmaLive includes a full view assessment on digital, social, and experiential marketing strategies from leading healthcare marketing strategists.
Read the full article here.
Mobile Healthcare Is on the Run
Posted by Anne Pratt at 1:12 pm, December 6, 2010Where do you see yourself in the next five years? Hopefully on a smartphone screen. 500 million people will be using mobile health applications by 2015, according to the Global Mobile Health Market Report. If you’re a healthcare marketer or provider, it’s time to get on board. Continue reading »
