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Posts Tagged ‘SXSWi’

What We’ve Learned from SXSWi

Posted by Trent Norwood at 10:42 am, April 11, 2013

Yes, unfortunately the rumor is true. SXSW is over and it is time to go back to work. The festival that features film, interactive and music has a short life span, but the experiences held during the week are not easily forgotten. Below are the most important takeaways we found during SXSWi.

  1. Passive Data Collection
    Passive data collection is the process of collecting data without consumer interaction. This process generally includes location data from mobile devices, user preferences and usage behavior tracked by cookies. So why is it important? Continue reading »

The Top 10 Can’t-Miss Health Sessions at SXSWh

Posted by Anne Pratt at 3:23 pm, February 28, 2013

Find all the health sessions and see all the tweets from them at SXSWH.com.

Tons of digital health content? Networking with the brightest tech minds of today? Count HCB in for the health track at SXSWi, the world’s most awesome digital festival. Fortunately, our office is just steps away from the action, so we’ll be catching plenty of sessions.

Here’s your guide to ten of our favorites (in no particular order):

1. Social Health Startup Bootcamp: Investing in Health
Friday, March 8 • 2 pm to 3 pm
Hilton Austin Downtown, Salon D
Tips, tools and funding advice for social health tech start-ups – this is sure to be a wealth of info. This session was a big hit last year, so we’re excited to see the 2013 version.
Presenters: @CarissaO @Vargasl @shwen

2. Who owns the Data? Self-Tracking to Health 2.0
Saturday, March 9 • 12:30 pm to 1:30 pm
Sheraton Austin, Creekside
Who owns the data about your health? Should it be you? This is a provocative look at electronic health records, privacy regulations and how reform affects it all.
Presenters: @wilbanks @marthawofford Continue reading »

SXSWh Recap Part 1

Posted by Erika Reynolds at 8:44 am, April 5, 2012

Joe Doyle, interactive director at HCB Health, just posted an in-depth recap of his favorite sessions and events during the first three days of SXSWh on Pharmaphorum.

Read the full article here.

Look for part two of Joe’s SXSWh recap next week!

Why Every Health Professional Should Come to SXSWh

Posted by Joe Doyle at 11:57 am, March 19, 2012

Doug Ulman, LIVESTRONG CEO, always gives a passionate session.

There’s a good reason you’ve been seeing a ton of buzz around South By Southwest Health (SXSWh) – 2012 welcomed the largest health subgroup yet with thousands of healthcare professionals visiting Austin. But is the fest right for you or your team? The answer is unequivocally yes, and here’s why:

SXSWh is all about innovation

Almost everyone you know in healthcare has the word “innovate” in their job description. The creative juices flow no matter if you’re fully engaged in a session on mobile health or you’re chatting up the CEO of a major health plan. Ideas abound everywhere in Austin. Continue reading »

Party Report: iH3 2012

Posted by Christina Folger at 3:14 pm, March 15, 2012

The New Maps got us in the mood with a set that mixed acoustic sensibilities with a pop vibe.

All the planning, organizing and social outreach paid off — iH3, the Interactive Health Happy Hour, was a hit! Almost 1,000 healthcare innovators, mobile health entrepreneurs, marketers, social media gurus, advertising buffs and other digital-minded folks mingled and relaxed, a welcome respite after a day of shuttle-hopping from panel to panel at the SXSW Interactive Festival. Continue reading »

Nine Health Sessions I’m Looking Forward to at SXSWh

Posted by Joe Doyle at 4:56 pm, March 2, 2012

Tag your tweets with #SXSWh and they'll show at SXSWh.com for all your friends and coworkers back home.

Seems like just yesterday the Twitter streams were filled with requests to vote for SXSW sessions. You could tell from the volume that this year was going to be big.

Now it’s here upon us and it’s time to fill the schedule. The new and improved #SXSWh hashtag and aggregator site is the perfect place to start – we’ve laid out all the health sessions for you. Plus all the South By Health tweets will end up here – ideal for friends who want to keep up but can’t make the trip.

So let’s get to it! Here are my nine SXSWh picks for 2012: Continue reading »

Add iH3 to Your SXSWh Party Plans Today

Posted by Joe Doyle at 7:02 am, February 23, 2012

It’s back, and it’s even more impressive than last year.

We took the initial iH3 offering, shook it up and screened out the boring bits, leaving pure gold. In fact, this year’s Interactive Health Happy Hour will likely be described as “the best interactive healthcare party of the year.”

With our main partner HealthTap and supporting partners iTriage and Massive Health, we plan to get you moving with:

If you’re in healthcare, this is the party for you. Heck, even if you’re looking to do business with health ambassadors and innovative healthcare startups, be sure to add iH3 to your party plans.

RSVP today. Tell your friends. Bring your fun.

See y’all in Austin.

Vote for Tweet This – Your Healthcare Brand Can Be Social

Posted by Joe Doyle at 3:18 pm, August 15, 2011

SXSW is just seven months away, and if some of our healthcare friends in the know are correct, the 2012 version of SXSW will be even bigger and better for #HCMKTG and #HCSM professionals. We can’t wait, and we have a few ideas already in motion.

Our dual presentation submission this year is from yours truly and Dave Gannon, one of our client partners. We plan to share a path that attendees can use to start and present a plan for their own company. From our panel description: Continue reading »

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